Jon Gugala

9 Reasons Why You Should Wear Performance Denim

Yes, you can get a pair of $30 jeans. But if you're willing to pay more, you're going to get a better pair of pants. Premium denim has a fit more attuned to active body shapes, significantly better...

7 Reasons Why We Love Plaid

Plaid has always been a uniform of sorts for those of us who like to play outside. It's everywhere at campsites, on the river, and in mountain-town bars. All the major outdoor clothing brands sell...


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