App Lets Beachgoers Track Great Whites

Proceeds will fund shark research

Jan 20, 2012
Outside
Outside Magazine

A new smartphone application allows surfers and other beachgoers to track the movements of great white sharks in close to real time. Expedition White Shark picks up satellite readings from sharks tagged by researchers at the Marine Conservation Society. The tags send signals when the sharks swim near the surface, potentially reducing the risk of shark-human encounters. The app is also used as a marketing and fundraising tool: "We're hoping it raises public awareness about white sharks, which helps our conservation efforts," said biologist Michael Domeier, MSCI president. The app includes detailed information about each shark and a game in which users can play a newborn shark navigating the dangers of the ocean.

Read more at MSNBC

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