Stores Warned About False Bamboo Labeling

Feb 3, 2010
Outside Magazine

BambooThe Federal Trade Commission sent letters to Target, Kmart, Wal-Mart, and 74 other retailers warning that rayon clothing should not be labeled as bamboo, according to Reuters. Rayon is made from the cellulose of any plant and it is often produced using harsh chemicals. Many stores have seen the value in green marketing and labeled rayon as bamboo.

Want to know more? Here's a place you can learn about the FTC guidelines for labeling and advertising. 

--Aurora Wingard

Filed To: Media, Nature, Gear

More at Outside

Elsewhere on the Web

Not Now

Open a World of Adventure

Our Dispatch email delivers the stories you can’t afford to miss.

Thank you!