Get Dressed for the Beach With Pabst Blue Ribbon and O'Neill


In an effort to assert their authenticity and iconic status, Pabst Blue Ribbon beer and O’Neill are teaming up on a full line of clothing and accessories made by O’Neill and plastered with PBR logos. Board shorts, tees, coolers, towels, trucker caps with built in bottle openers and flip flops are just a few of the PBR/O’Neill items you’ll be able to purchase at retailers nationwide come this spring.

“This season, we stayed true to our roots and designed with the American heritage in mind. The collaboration with PBR is a great way to celebrate the legacy of two American brand,” said Shawn Peterson, vice president of O’Neill Men’s Design.

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