While there are plenty of great waterproof breathable shells on the market, Sugoi’s latest is notable as the exclusive cycling-specific jacket to be cut from PolarTec NeoShell. The material has a nice, soft hand and isn’t loud and crinkly like competing fabrics. But what really sets it apart, according to Sugoi, is how well it breathes. A side-by-side demo that compared NeoShell to GoreTex Paclite demonstrated that while both fabrics are watertight, the NeoShell lets significantly more air pass than the competition. The Vancouver-based company will debut the fabric in two models for 2014, the trim-cut RSE for roadies and the fuller bodied RSX, complete with detachable hood, for the trail.