American Dean Potter walked 130 feet across a slackline placed roughly 6,000 feet above the floor of Enshi Grand Canyon without a safety net, harness, or BASE rig for back up this past Sunday. The video above shows the walk best, with Potter's focused breathing and gusts of wind audible in between Chinese commentary.
Meet Mark Coleman, Prana's mindfulness ambassador. The Indian-sitting, mono-talking, easy-smiling, poetry-writing, meditating, Englishman-moved-to-the-United States-who-then-discovered-he's-a-nature-lover is the clothing company's zen adviser to athletes and employees. He sits down with everyone at Prana, from the rock climbers to the sales team, to unlock their potential by opening them up to mindful living, or, being in the present. Coleman is a Buddhist teacher at the Spirit Rock Meditation Center, the founder of The Mindfulness Institute, and the owner of the website Awake in the Wild. His core belief goes something like this:
My passion is leading meditation workshops and retreats deep in the heart of nature. My aim is to help others discover the depth of what is possible when we go into the natural world with a contemplative spirit –- in silence, receptivity and a curious spirit. For the past 20 years I have been exploring what it means to be awake, to meditate with presence in nature. It has been the richest journey of my life and continues to nourish me as well as bring renewal, purpose and a deep love of the earth and all its sublime teachings. I look forward to meeting you on this journey.
Right about now you may be questioning why an American clothing company would hire a mindful living instructor. Prana's core message will give you the answer you seek: "prAna, an ancient Sanskrit word for breath, life and vitality of the spirit, has helped guide our actions and lift our aspirations since day one."
Before you guffaw at the $178.50 price tag, consider that the pink number above was signed by World Champion climber Sasha DiGiulian and that 90 percent of profits from the boulderer's brassiere went to a good cause and that Brandi Chastain's autographed bras go for almost double that amount when sold for profit by a sports memorabilia company.