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This Camera Will Make Cycling Cool Again

Television footage of this year’s Tour de France was a reminder of just how poor a spectator sport cycling can be.

Sure, the race lacked drama because two major protagonists, Alberto Contador and Chris Froome, crashed out early. But even on a good year, I bet most viewers cue up the DVR and skip ahead to the last 10 or 15 minutes—or, best-case scenario, the final climb.

This year, however, saw a development that could finally add some intrigue: on-bike cameras. For the first time in history, Tour de France organizer ASO permitted video cameras to be mounted onto riders’ bicycles. 

The move followed the very first use of video cameras in the pro peloton earlier this spring. Footage from the Tour de Suisse in June, especially a video of the sprint finish on Stage 5, captured the hectic nature of the final few kilometers of a professional race. Likewise, a video shot by Giant-Shimano sprinter John Degenkolb on the first stage of the Tour of California gave a sense of what it takes to win at this level—well, almost win as Degenkolb took a razor thin second place on the stage to sprinter Mark Cavendish.

At the Tour, Shimano outfitted eight of its sponsored teams, including BMC, Giant-Shimano, Orica-GreenEdge, and Sky, with the company’s new Shimano CM-1000 camera. The resulting footage appeared on both the team’s pages as well as on the official Tour de France website.

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Several Garmin-Sharp riders were also equipped with its sponsor’s new VIRB Action Camera, which resulted in a series of first-person videos on the team website. The capture from Stage 7 is especially interesting as it overlays rider metrics like speed, heart rate, distance, and power collected by the VIRB via ANT+.

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The most unconventional first-person footage came from Europecar’s Kevin Reza. After a Lotto-Bellisol racer collided with a fan on the side of the road, Reza scooped up the spectator’s helmet cam, which had tumbled into the road, and filmed several minutes of the race before passing it to his team car.

The use of cameras in the peloton is partly a reflection of just how advanced the technology has become. At 180g, the Garmin VIRB isn’t smallest camera out there, but it captures 1080p HD video as well as GPS data and cycle-specific data such as heart rate and power. The Shimano CM-1000 captures similar high-quality footage and data and weighs just 86 grams. Given these units’ diminutive size, they can be mounted on the bars or below the saddle without much effect or impediment to a racer.

However the video these cameras capture provides arguably the most interesting way to watch pro cycling. They convey the fury and treacherousness of bike racing in a way that traditional footage shot from a motorcycle or helicopter cannot.

You see riders touching and bumping one another, get a feeling for just how tight and fast they are racing, and, thanks to the sound of yelling, heaving breathing, and camera shake while sprinting, register how difficult it must be. The recap from Stage 1 of the Tour conveys just how tough it was to stay upright in the final few kilometers of the race.

As good as the footage is, however, what’s now missing is the ability to stream live during a race. Watching firsthand footage after the fact is great, but it would be even better if television could cut back and forth between top view from a helicopter, front view from a motorcycle, and footage captured within the peloton while it happens.

“There are challenges, circling primarily around weight and battery life, that have to be resolved,” before live streaming is a reality, says Dustin Brady, marketing manager at Shimano America.

He explains that while the cameras are tiny now, it will take some time before batteries will be both small enough and have a long enough life to last the duration of an entire stage. The addition of a radio transmitter will also add weight and bulk. “We are talking about professional cyclist needing to climb the Col du Galibier or Col du Tourmalet or ride for five hours in pouring rain. Additional weight matters.”

That might sound discouraging, but the fact is the technology is only in its infancy: Both the VIRB and the CM-1000 were launched this year. Meanwhile, the decision to allow on-bike video at the Tour was even more recent. “We only found out after the Tour had started that the team could use action cameras,” says Amy Johnson, the media relations associate at Garmin, “So I think it was fairly sporadic this year.”

In a sport that tends to be resistant to change, the fact that these cameras have been adopted as quickly as they have is heartening. Hopefully governing bodies will move forward with similar programs, and manufacturers will fast track development. If not, television coverage of pro cycling may live—and perhaps die—by the DVR.

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CrossFit, Your Insecurity Is Showing

You do not cross CrossFit. As many in the media have learned, the company behind the fitness craze is not afraid to retaliate—through its enforcers in "informational weaponry," Russell Greene and Russell Berger; its massive social-media following; or, if all else fails, the courts. I knew because I'd read about it and had seen their work on Outside's Facebook wall. But it wasn't real to me. It is now.

Outside has been a focus of CrossFit's wrath since we began reporting on the injured-participant-led backlash in 2013. But I first became Greene's target when I reported on a story about CrossFit's new rival, the NPFL (now known as the NPGL). In the story, NPGL founder Tony Budding said he wanted to create an event that was more spectator-friendly than CrossFit's flagship competition, the CrossFit Games.

Greene took offense to that line. "Tony's statement that the CrossFit Games aren't a spectator-friendly sport is completely false, and deserves critical analysis," Greene wrote. Fair enough. We'd pointed out that "some would argue that the CrossFit Games have been a huge success, selling out tickets, drawing a half-million viewers on ESPN, and winning title sponsorship from Reebok." The story wasn't about taking sides, but about informing readers of the NPGL's existence and what it planned to do.

I suppose I should've remembered that encounter when I applied for a press pass to this year's CrossFit Games. Held annually since 2007, the Games are what makes CrossFit a sport rather than a training regimen. To get to the finals at the StubHub arena in Carson, California, individual CrossFit athletes and teams must make it past open and regional competitions. About 100 men and 100 women face off in a three-day strongman-style competition (think: overhead squats, burpees, and rowing), where CrossFit dubs the winners "Fittest on Earth" and hands them a check for $275,000.

I'd spent the past two-and-a-half years reporting on obstacle racing, a sport whose meteoric growth was greatly fueled by CrossFitters looking for a place to test their strength. I wanted to see what a straight-up CrossFit competition was like. Instead, my press pass was denied.

"Outside Online has published headlines and articles about CrossFit and the CrossFit Games that lead us to question Outside Magazine and Outside Online's editorial intentions," said the email from CrossFit Press, which arrived after we reached out to Greene. The email listed four Outside articles to which CrossFit had taken offense: a report on a Journal of Strength and Conditioning Research study that suggested CrossFit has a 16 percent injury rate, a report on the subsequent lawsuit between CrossFit and the journal (published by the National Strength and Conditioning Association), the NPFL story, and another story digging deeper into injury statistics.

No mention was made, however, of the stories we've published trumpeting CrossFit's stars like four-time CrossFit Games champion Rich Froning, pointing readers to the regimen's best boxes, or even promoting CrossFit-inspired training plans. Outside has covered all aspects of the fitness trend since it began.

With that in mind, we asked CrossFit to reevaluate its decision. CrossFit is important to us and to many of our readers. We were eager to cover the games. Again, we were rejected. This time, our email didn't even elicit a response.

Denying our press pass is like the NFL writing, "Dear ESPN, We can't let you cover the Super Bowl, because you covered the traumatic-brain-injury concerns of NFL players." By CrossFit's logic, every major media outlet in the United States should be blackballed, from the New York Times to USA Today, because we've all covered CrossFit injuries. Deadspin must certainly be on CrossFit's s*** list after publishing this gem about the NSCA debacle:

It exposes the fitness company far more effectively than the NSCA study ever did. In the lawsuit, all of CrossFit's neuroses emerge, as does its inner asshole.

The press-pass rejection not only made CrossFit look thin-skinned, it also made it look like the company has something to hide. And barring journalists from something is about the best way to ensure they'll pursue a story. On Thursday evening, I bought a $50 pass to Friday's CrossFit Games and went to see the competition for myself.

StubHub Center, where the event is held, is composed of several venues. There are soccer, tennis, and track stadiums, as well as a tent village where vendors like Badass WOD Wear and nonprofits like Barbells for Boobs hawk their goods.

When spectators walked into the soccer stadium on Friday morning, their eyes lit up. They actually said, "Wow!" The place had been transformed into the world's biggest box, with THE 2014 REEBOK CROSSFIT GAMES printed across end zones and 15 metal trusses cutting the field in half.

I took photos of at least 10 people against that backdrop. They came from all over—Pittsburgh, Florida, Atlanta, Minnesota, Mexico. Most of them seemed to follow a dress code. Booty shorts for the ladies, nylon board shorts for the men, T-shirts repping their respective boxes, and minimalist Reebok CrossFit shoes. The stadium floor was empty, although the Jumbotrons showed a competition taking place: a relay run with competitors tethered together.

Perhaps Greene feared we'd find the games weren’t spectator-friendly. That's because they aren't. Not even to avid CrossFitters. Friday's first two events—the relay run and an erg-jump rope-run combo—were held in the driveway outside the soccer stadium, where few people could tell what was going on.

Some spectators even considered climbing the palm trees lining the road to improve their vantage point over the thousands of others trying to get a glimpse of their friends and favorite athletes. "I'm a huge Rich Froning fan," a 28-year-old CrossFitter from San Diego told me when I asked why he came to the games. "He said this might be his last year as an individual" competitor. It was tough to catch a glimpse of his hero, though, behind two solid rows of standing people.  

"Why didn't they do it in the stadium where people can actually see? I paid $200 to see nothing!" said an athlete from Utah as she stood on an empty Pelican case used to house the camera filming the event. She wasn't mad about it, though; she came for the experience and to support friends who were competing. In that way, she was like everybody else there.

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The CrossFit Games are like a religious gathering cum high-school track meet, where everyone in the stands (or on the street) is either a zealot or knows a competitor. "This is like a Mecca for CrossFitters," a Canadian CrossFitter told me.

There's absolutely nothing wrong with being at a religious gathering/high-school track meet. In fact, that's what makes the CrossFit Games—and CrossFit itself—special. It brings people of diverse backgrounds together to celebrate health and fitness. I met three generations of people at the games who might as well have been wearing kettlebell halos; they were the nicest sports spectators I've ever encountered, happy to talk about the event and the people close to them who were competing. Just like my mom at my high-school swim meets.

CrossFit should embrace its special community. The rabid attacks on media outlets and researchers suggest that CrossFit is insecure with itself. New competition like the NPGL should energize CrossFit rather than scare the organization into harassing reporters who introduce its rivals. As for that NSCA lawsuit, CrossFit should take a page out of its own book and relearn the art of the spin.

Back in 2005, CrossFit founder Greg Glassman knew how to handle a press that questioned his methods. Just before Christmas, the New York Times published an article about CrossFit's propensity to induce injuries, including rhabdomyolysis, a serious condition that can lead to kidney damage. Glassman’s response: Embrace the danger.

CrossFit had already rolled out a mascot named Uncle Rhabdo, a clown "whose kidneys have spilled onto the floor presumably due to rhabdomyolysis," the Times reported. Glassman also wrote an article titled "CrossFit-Induced Rhabdo," in which he "soberly explained the circumstances of the six CrossFit-related cases he knew about, outlined ways affiliates could lower the likelihood of injury, and announced he would add a rhabdomyolysis discussion to his weekend seminars and to the website," Inc. reported. PR crisis met head-on. Crisis averted.

Sometime over the past nine years, CrossFit, the sport of strength, got weak.

The tiniest amount of criticism sets its enforcers off on a rampage, and it's affecting CrossFit's most devout adherents. You've got a great thing going, CrossFit, with amazing people in your ranks. Bring back the old CrossFit that faced controversy with honesty and humor. Even better: Heed one of your own favorite sayings and HTFU.

Outside's CrossFit Coverage (The Good and Bad)

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The Last of the True Cowboys?

It took six pairs of boots, 240 horseshoes, and 24 months for Filipe Leite to ride on horseback from Canada to Brazil. The cowboy traveled 10,000 miles through 10 countries to reach his home in South America, an epic journey that has earned him a spot in the historic Long Rider's Guild, an international association of equestrian explorers that requires its members to ride at least 1,000 continuous miles. 

We last caught up with Leite back in 2012, when he was only three states into his journey and about to cross the infamous and treacherous Million Dollar Highway in Colorado. Since then, the cowboy has snuck through jungles full of drug traffickers, ridden bulls, encountered endless bureaucratic obstacles, and experienced unending generosity on the trail. As he nears the final stretch of his journey, we asked him for an update.

OUTSIDE: Aside from countless miserable border crossings, what has been the most difficult part of the ride?
LEITE: Keeping my horses healthy. I have spent 24 hours a day, seven days a week with these animals for the past two years. As we made our way south, we created a bond only comparable to that of father and son. When I didn't have the basics to offer them, like water or a pasture to graze, it broke my heart. We crossed many countries where vets were extremely hard to find and medication for horses even more so. Keeping my animals healthy required me to work extremely hard and become a bit of a vet myself.

This Long Ride has also been full of dangers. We crossed paths with a grizzly in Montana. One of the horses (Bruiser) fell in a deep ditch in New Mexico. The other (Frenchie) was hit by a truck in Southern Mexico, and the third (Dude) walked into a cattle guard in Nicaragua—nearly breaking his leg. I remember having Dude's head on my lap after finally calming him down while he lay there with his front right hoof stuck in that cattle guard thinking I was going to lose him. These were by far the worst moments of the trip. These horses are an extension of my soul; they are my children, my heroes, my everything.

What type of schedule do you maintain to give the horses, and yourself, much-needed rest?
On a Long Ride like mine, there can be no set schedule. You must always listen to your horses and let them rest as they need it. I always try to ride no more than 30 kilometers [nearly 19 miles] daily and allow my ponies to rest for a day or two every four to five days of riding. This has been a good system for us. I have also stopped for a month at times in order to give them ample time to rest or recover from an injury.

Scariest moment of the ride?
Hearing a husband trying to kill his wife with five gunshots just outside my window in Tegucigalpa, Honduras. I will never forget her yells of desperation as the gunfire silenced her pleas.

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What about the loneliest moment of the trip?
The loneliest moment of the trip was crossing a mountain in southern Wyoming. I spent several days riding without seeing another human being. It was only the horses and I, and I had an extremely hard time finding water for them. I remember coming down that mountain into a town of 25 people, swallowing my tears. I ended up staying with an elderly gentleman who lives by himself in a ranch home. It's funny how life works out. It was one of the deepest connections I made on the journey.

You've traveled through jungles infested with drug traffickers and passed through dangerous cities. Was there ever a time you've been afraid for your life or the life of your horses?
My entrance into Honduras from Guatemala was with the protection of a major Honduran drug lord. He not only rode with me but also hosted me in his fortress for two days. His house was in a little village in the mountains and sat behind high walls and a thick metal gate. His house was a mansion with plasma TVs, a home gym, and even a small petting zoo. While trying to sleep the first night, I kept imagining the shootouts and killings happening at the hands of the drug cartels in town nearby. Needless to say, it made it hard to get some shut-eye.

You've been posting video segments throughout your journey. Tell us how you film while riding alone, edit footage, and post updates while on the trail?
Filming my Long Ride has been extremely difficult! I have to get off my horse, set up the tripod and turn on the camera, get back on, ride by the camera, then go back to stop filming and fold up the tripod—all while making sure all three horses are watched after. My girlfriend, Emma Brazier, has helped me a lot in this aspect. The moments she has traveled with me, we have been able to capture moments I couldn't otherwise. The dispatches are edited in Nashville by OutWildTV. I'm very thankful for having such an amazing group of professionals behind me. It makes all the difference.

Most of your nights are spent camping in a tent. What key items have made this possible for two years?
My Leatherman is always on my belt. Other items include a one-burner stove for preparing dinner, my MEC Tarn 3 tent, MEC Mirage sleeping bag, and peanut butter. I've also been carrying Naomi's ashes. In Colorado, a gentleman who hosted me asked if I would carry his sister's ashes to Brazil with me. He told me how she loved horses and adventure and had recently passed away. He felt as if faith brought me to his home and that Naomi had to go on one last ride. I have carried Naomi's ashes all the way to Brazil and will spread them in the field where the horses will be retired.

You're trying to pass through the largest rodeo in Latin America, the Festa do Peao de Barretos. Think you'll make it?
Definitely! Because I left from the largest rodeo in Canada, the Calgary Stampede, it has always been my goal to pass through Barretos. This past year, they began sponsoring my trip and are currently building a monument of the horses and I that will be forever in the rodeo grounds for people to visit. On August 23, I will ride into the rodeo's arena as more than 50,000 people watch from the stands. I imagine it will be a very emotional moment.

What are your plans for after you arrive?
I will retire my horses at my parents' farm in Espirito Santo do Pinhal, Sao Paulo, and work on a documentary on my ride. I will also be writing a book on my two-year journey from Canada to Brazil.

Can we expect to see a Journey America documentary from your travel?
Absolutely.

Catch all of Leite's Journey America videos at OutWildTV and follow along as he finishes his journey at @FilipeMasetti on Twitter and Instagram.

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