Tired of hauling heavy, overbuilt gear up and down mountains, long distance hikers Demetri and Kim Coupounas founded outdoor gear manufacturer GoLite. In their first year the couple introduced 12 ultralight products that sparked an industry-wide shift toward lighter gear in the ensuing decade. The company’s first pack, the Breeze, had no hip belt or framesheet, and was the first to use uber-strong and radically lightweight Dyneema. The company was also the first to market an ultralight wind shell. GoLite’s hooded Ether wind shirt and hoodless Wisp wind shirt both weighed in at less than three ounces.