Living the dream as a skier, mountain biker, and fly-fisher in Steamboat Springs, Colorado, Kelly Bastone contributes to our women’s gear column, The XX Factor.
Travel sandals have to be comfortable—but taking care of your feet needn’t mean sacrificing style. These strappy new kicks look and feel great.
Elite runner Kate Martini is bringing an edgier aesthetic to the straightlaced world of women’s running apparel.
A few marketing campaigns and magazines, including Outside, are making a push to represent active women as they really are—strong, diverse, and powerful
High-performance tools to land the big one
Pants that fit are every woman's holy grail. Why is it so hard for companies to deliver?
No need to wear your canary-yellow mountaineering jacket on Boston streets. These raincoats translate outdoor tech to urban style.
The iconic old-school fuzzy layer is making a comeback.
Here’s what that should say to gear makers.
These toasters cure women’s chronically cold fingers.
“People don’t know what they want until you show it to them,” declared Apple cofounder Steve Jobs in 1998. Jobs, famous for eschewing market research, dictated tech trends from his glossy Cupertino,...
Some brands give gals more than mere lip service: They’ve committed major R&D to making their ski boots fit women.
Smartwool discovered that women sweat differently than men and is using that data to reengineer its women's socks and base layers.
Darcy Conover envied her husband every time they skied together, but not for his skills. Adam Moszynski may be a pro ski mountaineer, but so is Conover, having summited Denali and other prominent...
Just a few years ago, no expert skier or boarder would dream of wearing an insulated jacket off piste. Even women (who typically run colder than men and appreciate amplified warmth) couldn’t wear...
Fifteen years ago, when I closed the book on city life and moved to a Colorado mountain town, it seemed as if all the women I met looked alike. They had long hair, wore work pants, and rocked a puffy...