Adventure

Black Diamond Equipment Buys POC

POC's rapid growth encouraged acquisition

Action sports equipment company Black Diamond announced Thursday that it has reached an agreement to purchase protective gear manufacturer POC. Black Diamond, maker of climbing, skiing, and trekking products, will buy Stockholm-based POC for approximately $43.5 million. "We believe POC is one of the most innovative, fastest-growing and hottest brands in action sports protective gear today and a strong strategic addition to the Black Diamond platform," said Peter Metcal, Black Diamond president and CEO. In 2012, POC made a 35 percent increase in total revenue compared to the previous year. Their products include body armor, helmets, eyewear, gloves, and apparel.

Read more at Black Diamond, Inc.

Our mission to inspire readers to get outside has never been more critical. In recent years, Outside Online has reported on groundbreaking research linking time in nature to improved mental and physical health, and we’ve kept you informed about the unprecedented threats to America’s public lands. Our rigorous coverage helps spark important debates about wellness and travel and adventure, and it provides readers an accessible gateway to new outdoor passions. Time outside is essential—and we can help you make the most of it. Making a financial contribution to Outside Online only takes a few minutes and will ensure we can continue supplying the trailblazing, informative journalism that readers like you depend on. We hope you’ll support us. Thank you.
Contribute to Outside
Filed To: News
More Adventure