Lynsey Dyer, a pioneer of the big mountains, sets out to make Pretty Faces, an all-female ski film that will celebrate and encourage the next generation of ladies on the slopes. Pretty Faces has landed on the crowd-funding site, Kickstarter, with a goal of $60,000 in the next 27 days.
According to the Kickstarter, nearly 40 percent of the skiing population is female, while only 14 percent of major ski film athletes are women—a new record this year. Both of these statistics are on the rise, and Dyer sees a real opportunity to jump in and share her experiences as a female star in the ski world.
“Young girls need more positive role models to offer then an alternative to the world of skinny jeans, reality TV and fashion magazines. We aim to provide a positive source of inspiration for young girls first and foremost,” reads an excerpt from the Kickstarter page.
Dyer has recruited an all-star team to make the film a reality. Ben Ford, a National Geographic filmmaker, will lead the camera crew while athletes and friends such as Ingrid Backstrom, Rachael Burks, and Sally Fracnklyn will fill out the cast.