How to Run With the Bulls: Telefonica

Beginners not welcome

Jun 25, 2012
Outside Magazine
Telefonos chute

Expert runners lead a suelto bull from the Jandilla ranch down the Telefonos chute into the callejon and to the bullring.    Photo: Jim Hollander

Pamplona bull run

A bull nears the chute into the bullring.

At Telefonica the street widens and it becomes more difficult for all of the participants to keep the herd of bulls together. Sueltos are a problem here and controlling them is made more difficult by the fact that lots of intermediate runners pack the street in this section. Cappuccino of the Jandilla ranch killed Daniel Jimeno Romero at Telefonica in 2009.

Beginners: Though its width seems inviting, its location at the end of the run makes it hazardous. If there is a suelto on the loose he will likely cause the most havoc here due to exhaustion and frustration. You don’t belong at Telefonica. If you leave Estafeta early and end up here with bulls in the street, dive under the barricades and take cover.

Intermediates: Telefonica is a great place to push your boundaries. You can make a lot of mistakes here and still pull off a decent run. Fight for the center of the street but keep your head on a swivel. Juan Pedro Lecuona will fly through here, clearing a path for the herd while also leading it forward. Stay clear of him. He is the top dog at Telefonica. Try to fit in where you can and roll all the way into the arena with the bulls.

Experts: The stones are drier here and your maneuverability is better. Run the center of the street. Watch for fallen runners and maneuver around them. The herd will find you. If you spend a lot of time looking back, you’ll drift to the sides of the street where other runners will trip and tangle you up. When the herd finds you, accelerate into the open pocket. Say hi to Juan.

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