It’s not often in our content-rich world of social media that the sheer creativity of a photo or video will leave us stunned. But the German collective 3hund, made up of Tarek Mawad and Friedrich van Schoor, created a magical, unique project, called Lucid, that did just that.
Using electroluminescent wire and shapes, which the artists rigged across stark landscapes in Austria and Iceland, the photographers shot mesmerizing, often airborne light installations. The final result is a six-minute film and a series of images, many of which are included here. The whole thing took several weeks to complete, and the behind-the-scenes version of the video is just as interesting as the end product.
Because the production was mobile and happened in wild, rugged landscapes, Mawad and van Schoor used light sources powered by lightweight batteries, which also made hiding the power source easier before shooting.
3hund does plenty of film and photo work for clients, but they try to carve out time for personal projects, too. “Those projects are the most important for us since we can realize our own ideas and push ourselves. It’s great to see that these projects are also the ones that become most successful,” says Mawad.
Depending on the weather and wind, the duo used a kite or drone to hold up the corner of pieces like this.
By attaching thin pieces of string to the end of the electroluminescent wire and attaching it to a rock face or fixed point, many of the lights seem to be impossibly floating in the sky or diving deep into the water.
3hund has experience creating these mind-bending, luminescent scenes in nature. In the 2014, they used similar projector techniques to make the short Bioluminescent Forest.
We hope they make it into a trilogy.