The Forest Service’s beloved smokesperson turns 75 this month, and fire safety is more important now than ever. These Smokey-themed products are perfect for short adventures by day and sitting around a well-tended campfire by night. Just remember to put it dead out when you’re done—it’s what Smokey would want.
Osprey Smokey Bear Edition Daylite Pack ($60)
Osprey’s bestselling 13-liter daypack got a limited-edition makeover with an illustration and Smokey graphic. The vented back panel, bladder sleeve, two side mesh stuff pockets, and organizational zip pocket will get you fired up to explore the outdoors.
Chaco x the Landmark Project Men’s Z/2 Classic Sandals ($130) and Only You Hat ($32)
Keep your paws fresh and your snout shaded with these sandals and hat. The shoes are the comfy and versatile Chacos you know and love: durable enough to hike in, with grippy tread for all your water adventures. A variety of new fire-safety-inspired prints make the straps pop in styles for men, women, and kids. Go all-in with a matching hat—the adjustable back strap shows off the print.
Chaco Dog Leash ($20) and Collar ($15)
Keep Sparky close with this polyester leash and collar that feature reflective thread and sturdy plastic buckles. The six-foot leash can also be worn around the waist for hands-free walking, and the set is machine-washable for when she rolls in something not so nice.
Filson by Pendleton Smokey Bear Blanket ($375)
This heavy smoke gray throw is everything you’d expect from iconic blanket brand Pendleton. Its wool-cotton blend is snuggly and stylish—too warm to test properly during a New Mexico summer, but when the nights get cooler, it will be our hibernation go-to.
Filson Smokey Bear Camp Shirt ($85)
Spruce up your fireside looks with this heavy-duty button-down that’s made of 100 percent cotton and features some of the bear’s bravest forest-saving moments. In a dirt-hiding olive gray with precisely matched patterns, it looks classy away from the campsite, too.