Outside Business Journal
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First Look: The Evolution of BUFF
Join us as we chat with Casey Rolig, media marketing manager at BUFF®, to talk about the history of BUFF and how they've adapted for the pandemic
In this episode of First Look, our Editor-in-Chief, Kristin Hostetter, sat down with BUFF’s Media Marketing Manager, Casey Rolig, to talk about the history of the brand and how they’ve adapted to the pandemic.
Some topics we cover:
- The proper way to wear a BUFF neck gaiter as a face covering
- BUFF’s new filter products
- How BUFF got started and the origins of the brand name
- Why DryFlx + technology is great for cold weather activities that make you sweat
- How BUFF has built sustainability into both products and packaging
