The recently formed parent company of four outdoor brands began trading on the New York Stock Exchange on Thursday

Patagonia Provisions this week unveiled a collection of wines, ciders, and sake, bolstering its existing lineup of food and beer

Sponsor Content: OrthoLite

In this edition of First Look, we talk with OrthoLite president John Barrett to learn more about the insole company's sustainability initiatives and new product innovations

The ingredient brand—which “people feel but usually don’t see,” in the words of CEO Mike Joyce—is now talking directly to those who buy the products its technologies enhance

NPD Group, which tracks product sales data for the outdoors and numerous other industries, found itself in the crosshairs of one outdoor group earlier this year

Sponsor Content: Envoy B2B

How Topo Designs uses Envoy B2B to support its retailers and grow its business

We’re pleased to announce several recognitions of OBJ and its contributors at this year’s Folio Awards

WhitePaws RunMitts, based in Baltimore, scored a major retail deal this year

Now in its twentieth year of operation, Colorado-based gear maker Big Agnes is preparing for rapid growth and possible expansion into new categories

Snow Peak, primarily known as a gear maker in the U.S., is leaning on its Japanese traditions and community-oriented spirit to change the way we experience the outdoors

Story-based marketing is hot right now. Three new campaigns from The North Face, Houdini, and Kari Traa show how outdoor companies are leaning into the trend.

Only incorporated since June and currently PE-backed, the platform is already preparing to go public as it looks to leverage the success of its four outdoor brands

A collaboration between e-commerce platforms Quivers and NuORDER allows brands to automate in-store pickup for online orders

The retailer is taking over the Journeyman Lodge in Whistler, along with the lodge’s parent company, Callaghan Country Wilderness Adventures

The space race between billionaires Bezos and Musk appears to be a target in YETI’s new tongue-in-cheek advertisement in Austin, Texas

Outdoor-focused publicly traded companies saw their collective shares sink 6.1 percent in the third quarter, signaling a return to earth after a scorching first half of 2021

Sponsor Content: BUFF

Four-way stretch and more than 12 different ways to personalize your style and perfect your fit

Davis Smith detailed his ambitious plans for Cotopaxi following a recent capital raise, including the ways top-line growth can help the company better live its mission

According to company leadership, Eastpak’s relaunch in the U.S. and Canada is unrelated to VF’s recent sale of adventure travel brand Eagle Creek

The global ski resort operator has outlined its safety protocols for the upcoming season. The big changes: Reservations are no longer required, but guests in some restaurants—and all employees—must be vaccinated.

Sponsor Content: Envoy B2B

How your brand can adapt a hybrid wholesale B2B e-commerce model and stay ahead of the curve

The Swedish company Dometic makes a splash in the cooler category with the addition of Texas-based Igloo, an iconic brand that’s been chilling drinks since 1949

MountainFLOW eco-wax is requiring employees to take at least three days off to “unplug and disconnect from all devices and work responsibilities”

The 11-year-old Swiss footwear maker, which debuted on the New York Stock Exchange today, has an estimated market value of $7.3 billion

As it approaches its sixth birthday, Kuju Coffee breaks into the national Whole Foods ecosystem and co-founder Jeff Wiguna reflects on the journey

Sponsor Content

The positive impact of Polartec’s textile and fabric innovations—from the invention of fleece to technologies for all conditions—cannot be overstated

VF Corporation’s former president of emerging brands aims to lead the heritage travel company into the next era of success

The collective shares of outdoor-focused public companies posted modest gains in August, up from July’s surprising setback

Solo Stove's recent acquisitions, the latest of which closed yesterday, will form the basis for a new DTC-focused outdoor portfolio called Solo Brands

Sponsor Content: GiantMouse

A versatile compact folding knife for camping and day-to-day use

David Gellis, president of Gordini USA Inc., shared what’s on tap for the brand as it ramps up sustainability efforts and works to welcome more people into outdoor sports

We've compiled the 50 best products of next season, ranked by more than 100 retailers, gear testers, and outdoor enthusiasts.

The two outdoor brands have disputed a warming-technology patent for several years. Though the latest verdict fell in Seirus’ favor, Columbia plans to appeal the decision.

Part two of our second-quarter earnings recap shows that outdoor brands continue to benefit from Covid-driven demand—but supply-side disruption looms large for the back half of 2021

As the world gets used to doing more business online, B2B e-commerce providers are sparring for market leadership in the outdoor industry. Dozens of brands have yet to adopt a technology. Welcome to open season.

Renowned for making premium sleeping bags, pads, tents, and other outdoor products, the 20-year-old company has decided it no longer wants customers carrying gear in backpacks made by other brands

Sponsor Content: Envoy B2B

A look at how Envoy B2B is helping this iconic brand stay in step with the times

The New Mexico ski resort has hiked its minimum wage to $15 per hour to exceed the living-wage standard for Taos County

The outdoor brand has reportedly stopped selling products to JHMR’s retail stores because of an event held earlier this month by one of the resort’s owners

Sponsor Content: Sweet Protection

Exceptional protection in a lightweight and versatile trail helmet

Polartec’s NeoShell and eVent took the hardshell scene by storm more than a decade ago—only to be outshone by proprietary versions of the same stuff. Can these brands mount a comeback?

We spoke with Sword, the former Oberalp, Pearl Izumi, and Bell/Giro executive, about his new post and the opportunities—and challenges—that lie ahead for the Colorado company he now leads

A note from OBJ Editorial Director Kristin Hostetter about the new direction of our print magazine

For the first time since OBJ began tracking the stock performance of outdoor-focused public companies, the industry slipped. Was it a blip or does it signal the start of a trend?

A behind-the-scenes look at why outdoor brands are opening up new, in-person retail locations—even after the pandemic prompted a surge in online sales

Sponsor Content: Chemours

Water-based stain repellency in a sustainable package

When your social media account attracts a storm of negative comments, what’s the best way to respond? Brands, experts, and influencers weigh in.

Sponsor Content: EyKuver

Transform your glasses into prescription sunglasses with EyKuver's on-the-go protection

Publicly traded outdoor companies showed no sign of stopping their unprecedented growth as Q2 sales figures benefited from a favorable comp—but still impressed

The gear maker’s newest venture is a campground in Washington state that’s modeled after existing sites in its home country of Japan and honors the brand’s ethos of connecting consumers with nature

Sponsor Content: Envoy B2B

Envoy B2B surveyed 6,500 outdoor retailers to understand the role and value of sales reps

Mystery Ranch recently contracted with Sea to Summit for distribution in Australia. Alex Kutches, VP of sales for the pack brand, says finding a trusted partner that understands a new market will increase the chance of expansion success.

After transitioning to a remote-first work model, Cotopaxi devised a new way for team members to meet in person: a camping retreat with hiking and climbing, team games, and storytelling sessions

The Colorado town has seen a surge in both manufacturers and retailers opening their doors on its iconic Pearl Street Mall as the pandemic continues to drive consumers outdoors

MacNeill Pride Group, a portfolio company of the private equity firm Centre Partners, has added another outdoor asset with the acquisition of the Utah-based camping gear brand

The eyewear/headwear icon and one of its ingredient brand partners accuse the snowsports giant of improperly using their patented technology in certain Anon-branded snow helmets

The outdoor brand and retailer hopes to broaden its consumer base with the launch of the “Rent Your Adventure” program

We spoke with Patrick Lynch, formerly of Backbone Media, to learn more about KAR Direct, the startup he launched in 2019 to help brands grow their e-commerce channel—and their brand recognition

The Colorado-based provider of active-lifestyle content and services has expanded its portfolio again, bringing on three new cycling brands

When an oil company targeted The North Face with a tongue-in-cheek marketing campaign accusing the brand of hypocritical climate activism, it served as a reminder of the contentious—yet partially codependent—relationship between the outdoor and fossil fuel industries

Sponsor Content: Rab

Hard-wearing and highly efficient, this new-for-2022 sleeping bag delivers superior performance in cold and damp conditions thanks to triple-layer construction and TILT (Thermo Ionic Lining Technology) to improve heat retention and warmth without compromising pack size or breathability.

The OBJ Outdoor Index for the second quarter shows that outdoor businesses continue to outperform other industries by a wide margin

Sponsor Content: Sea to Summit

Sea to Summit’s new ultralight shelter series is shaking up the tent category

The artist Futura had filed a trademark infringement lawsuit against the brand earlier this year because he says the apparel technology’s logo resembled one of his atom designs

Sponsor Content: Envoy B2B

The powerful technology of Envoy B2B is critical to BioLite’s thriving wholesale channel, company leaders say

Sponsor Content: HOKA ONE ONE

HOKA ONE ONE's new hiker is lightweight, sustainable, and offers an exceptionally smooth ride

Founders of the iconic travel brand Eagle Creek sat down for an exclusive interview with OBJ following parent company VF Corp.’s announcement that it will shut down the business by the end of 2021

Sponsor Content: Sea to Summit

How limit-pushing expeditions—and a little bit of healthy scorn—lead to limit-pushing gear for Sea to Summit

The 100 percent employee-owned insole brand has signed an acquisition deal with Seattle-based Westward Partners

The heritage outdoor brand has a new leadership team in place and a new vision for the way it makes and markets apparel and gear

Parent company VF Corporation will shut down the decades-old brand by the end of the year

The rest of the Q1 2021 earnings reports are in. Publicly traded, outdoor-focused corporations continued to score huge gains.

Sponsor Content: Sea to Summit

Roland Tyson built Sea to Summit from a one-man shop based in his bedroom to the lauded international brand it is today

In this episode of Straight Talk, Todd Spaletto reveals new details about Public Lands, the new conservation retail concept launching from Dick's Sporting Goods this summer

The OBJ Outdoor Index moderated in May, but it still outpaced other indices, proving that publicly traded outdoor businesses remain a safe bet

Sponsor Content: Envoy B2B

Mike Massey, founder and CEO of Locally, discusses how brands can better support retailers, what the future of trade shows looks like, and more

Clarus Corp. President John Walbrecht spoke exclusively with OBJ about the company’s $198 million acquisition of Rhino-Rack, including what drove the deal and what’s next for its newest asset

Vista Outdoor, the parent company of CamelBak, Giro, Camp Chef, and others, has acquired e-bike maker QuietKat and the “hunt athleisure” brand Venor, adding to its portfolio of outdoor companies

The British outdoor gear brand is adding to its collection of mountain essentials with a series of packs for hiking and climbing

Outside has unveiled its new membership platform, a one-stop shop for active lifestyle participants with premium articles and reviews, event discounts, sport-specific training plans, and more from the company's portfolio of 36 brands