Everyone is talking about equality for women right now. But these five publications, podcasts, and blogs are doing more than chit chat — they're listening and propelling those conversations.
The Denver Merchandise Mart is a quirky venue that's the perfect place for reps to attract buyers to spend time with their entire lines in a cool, creative atmosphere
Gun control debate prompts REI to hold orders, MEC to sever ties with Vista Outdoor.
Eleven years into his career, he says, "Our community is more diverse than ever before. The conversation now is no longer about adding a dash of color to the trade show aisles, but changing leadership structures within organizations."
Christine Iksic and Chris Kaminski's Pittsburgh specialty outdoor shop will open its doors officially for the first time this spring. But it's not exactly their first rodeo. They've been outfitting outdoorspeople in the 'Burgh for several years in unconventional ways.
The recipients of the Outdoor Inspiration Award for Lifetime Achievement, the pioneering couple has pushed Burton, snowboarding, and our entire industry to higher heights.
Startups fueled by passion keep the outdoor industry moving forward. Meet a few launched by industry vets, core users, and garage inventors.
We’re just a month into 2018, but Chris Goddard, founder of CGPR and 25-year industry veteran, has already logged more than 12,000 air miles in 2018, walked 46 miles of trade show aisles, and consumed 38 cappuccinos while hop-scotching from Shot Show to Outdoor Retailer + Snow Show to ISPO. (And, yes, untold glasses of Merlot were involved, too)
Forget cash and credit cards. This outdoor retailer accepts cryptocurrency in exchange for guided fly fishing trips and a special line of SUPs.
Specialty retail isn’t the Hunger Games: Everyone benefits when retailers stop viewing each other as the enemy and start working together
The polar explorer also shares his go-to meal in frigid weather
Simply sell gear, and equip customers for a day. Build a community around your shopping experience, though, and you’ll equip them for a lifetime.
Whether you need a new tent, a solar-powered radio, a stun gun, or even a tattoo, this quirky Florida outdoor retailer has you covered
Try to be all things to all people, and end up pleasing none. The opportunity for both retailers and vendors lies in careful curation instead.
This uber-sustainable, pet-friendly, and musically-inclined retail shop is perennially on the leading edge of specialty outdoor retail
From making movies to giving conservation grants, learn how this specialty outdoor retailer has evolved into so much more than a gear shop
As online shoppers demand ever-swifter delivery options, vendors and retailers must work together to compete with the likes of Amazon. When they do, the “last-mile” distribution problem disappears for brands while local stores land the sale.
The young owner of this brand new outdoor shop has specialty retail in his blood
Successful online-to-offline referrals depend on accurate dealer listings. Stop giving online customers the wrong information.
A host of unique charitable events and services make this 3-location shop a pillar of the Maine community
Located in a remote town with only 850 year-round residents, The Mountaineer reveals how it has stayed in business for more than 40 years
This family-owned, family-operated business has one mission: Get everyone outdoors. Even glampers.
Repairs, cheap gear, and no BS
Often called the “Boulder of the plains,” this Kansas college town boasts a community equally psyched about the outdoors
Frugal Backpacker is helping adventurers spend less and play more
Two and a half years after opening his unique, B-Corp certified mountain town shop, Travis Underwood, owner of Chopwood Mercantile, is considering getting out. With his big ideas on how to move the bar for specialty retail, was he too far ahead of his time? Here, he offers lessons learned and some ideas on how to revitalize retail.
Jessica Klodnicki, general manager of CamelBak, explains why ending bottled water bans at some national parks is reckless
Four-legged “employees,” a trail town vibe, and an obsession with maps are some of the things that make this store unique
Is it possible to get a better customer experience on a website than in a shop? Backcountry.com says yes.
Technology is front and center for Terry Lee’s Amazon-focused retailer
Gareth Martins, a board member of the Alaska Wilderness League, explains why the Refuge is in danger
At the gates of Yellowstone, this retailer has learned to embrace the non-local traveler, alongside the hometown expert
OUT There Adventures founder Elyse Rylander has been working hard to bring more visibility to the queer community. Here are her suggestions to make your business more inclusive.
Dave Polivy is using big-brand marketing to boost his small shop and get around an Amazon-induced downturn
Could personalized products change global manufacturing? Salomon says yes.
After three days working the sales floor at Sunlight Sports, NEMO founder Cam Brensinger walks away with some insights on how brands can better support their retail partners, and grow their own business in the process.
Events, customer confidence, and beer foster a tight-knit community around this local retailer
NEMO founder Cam Brensinger spent three days working the sales floor at Sunlight Sports in Cody, Wyoming, to get back in touch with specialty outdoor retail. In this three-part series, Brensinger and Sunlight Sports owner, Wes Allen, will brainstorm on how specialty outdoor shops and brands can better collaborate and work together for the ultimate health of the outdoor industry.
As consumer behavior changes, so do our marketing tactics. Journalist David Clucas and Rachel Kaylor, director of digital and social for Sweeney Marketing and Public Relations, share insights on current marketing trends in the outdoor world.
Local history, family history, and shop history mesh at Hometown Sports
What started out as a simple way to keep sleeping bags from rolling off pads has morphed into one of the biggest tent, bag, and pad sellers on the market
The newest member of Grassroots Outdoor Alliance, Maine Sports Outfitters is one part specialty retailer and one part guide service. It’s a winning combination.
Emerald Expositions, parent company of OR, is striking a deal to buy the SIA Snow Show. Members will vote on the deal Wednesday.
Brian Thompson, general manager of ExOfficio, explains why the outdoor industry needs to better sell the experience rather than the gear
We all know #vanlife has been a boon for many brands. Rachael Herrscher, CEO of Social Boost and founder of Today's Mama, explains how bloggers can help your business, too.
Want to accelerate wool sock sales in your shop? Farm to Feet’s David Petri, VP of Marketing, has a few ideas to help.
Onion River, in Montpelier, Vermont, capitalized on a bad winter by selling fat bikes
If wool still conjures images of grandma’s itchy sweaters, you're missing the boat. These five facts will help you sell more wool.
Calling Proof Lab Station a specialty outdoor shop is like calling Yosemite a place. It’s so much more than just that. Founder Will Hutchinson talks about the many reasons customers come into his store in Episode 16 of The Innovation Project.
In The Innovation Project Episode 15, Elevation Sierra Outdoors' Jon Turner highlights the necessity of good customer service, especially for smaller shops
Backcountry Experience’s deep commitment to hardgoods and custom fitting sets them apart in retail-heavy Durango