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Why try the same old ad campaign when you can make a movie?

How Blizzard Tecnica’s Women 2 Women initiative is paving the way toward equity for female ski consumers, designers, and retailers across the globe

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Nikwax makes it easy for retailers to carry, sell, and explain the importance of gear care and maintenance

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When a Brit named Nick cooked up an environmentally-friendly wax for his boots, he had no idea he was building a company that would help legions of hikers stay dry and become a leader in sustainability