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Corporate acquisitions and a challenging retail climate could alter the price and personality of the industry’s biggest wool-apparel brands
Studies have shown that green equals girly in the eyes of consumers. Except that's not the case in the outdoor industry, especially when it comes to the Ventura-based apparel company.
The video of a recent hiking encounter offers a glimpse into the future for outdoor enthusiasts, and it's a little creepy
The material is ultra tough, durable, and lightweight, and it may be the future of outdoor apparel if Patagonia and a California startup have their way
Ounce for ounce, spider silk is five times stronger than steel and three times tougher than Kevlar. Now, a handful of companies are trying to harvest it to make the world's best new gear.
How the sneaker maker went from Kardashian flop to an $8 billion behemoth in less than four years
This is America's version of the Tour de France. So why is it hemorrhaging cash?