Events

The Unlikely Preacher of Action Sports

The Unlikely Preacher of Action Sports

Sal Masekela, first son of a Haitian immigrant and a legendary South African jazz musician, was the face and voice of the X Games, Red Bull’s Media House, and the Olympics. Now, as the meteoric growth of the action-sports industry comes back to earth, the most connected man in the room is left wondering what’s next.

Jesse Itzler's Everest-Sized Hike Will Change Your Life

Jesse Itzler's Everest-Sized Hike Will Change Your Life

The former white-boy rapper and mega-successful serial entrepreneur has become a bestselling wellness author and Tony Robbins-style life coach. His latest venture, a highly social weekend of walking up mountains until you drop, called 29029, is pitched as a new breed of restorative endurance event. But is this just a brutal group hike with good marketing?