The Adventure Side of Search Stories
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Screenshot from YouTube Video Mitch DoBrowner: Epic Storms
Google has released a series of videos showing how people use the company's tools for work and play. Yes, it's a promotional campaign, and yes, Google search is a business. But the videos are still worth a look and few moments of reflection. It's easy to take search tools for granted as they've become such an integral part of our everyday lives, but they've also given people an extraordinary new opportunity to find and research adventures. Mountain bikers, photographers, surfers, kayakers, and others have all shared stories with Outside writers and editors about prep work done with Google Earth or Google Images.
Here are two of Google's search stories that are worth a watch.
Mitch DoBrowner: Epic Storms
The photographer used Google images to research cloud formations. While DoBrowner initially gained attention as a landscape photographer, his images of storms have blown up recently. He talks about how and why he chases storms in this photo-eye interview. (More of his pictures at MitchDoBrowner.com)