Kona Ironman Could Be Televised Live
Strong interest in Armstrong's participation
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The World Triathlon Corporation is in talks with NBC about producing a live broadcast of this year’s Kona Ironman World Championships as Lance Armstrong pursues a spot in the race. The network currently shows portions of the Kona race on tape delay, often two months after the event. Armstrong, a seven-time Tour de France winner and former professional triathlete, has provided a publicity boost to the sport. More than 150,000 visitors logged on to the WTC’s website on February 12 to follow Armstrong’s progress in a half-Ironman in Panama City, up from 7,500 for similar races a year before.
Read more at Bloomberg