The brand's ethos signals a departure from an apparel industry that has been dominated by giant shoe companies. But can it stay true to the soul of the sport?
The company is upending the traditional athlete contract model, by hiring Mary Cain and Nick Willis as full-time employees
With every race canceled, runners face logistical and ethical dilemmas. Some have turned to unusual solutions.
As the pandemic continues to surge and major races are canceled, we can return to running for its own sake
Iain Mickle's secret to tackling sub-three-hour marathons late into his fifties? Running buddies.
The founder of the industry's biggest ski show is acquiring public-facing expos in Denver and Boston
How one nonprofit is working to get more people outside through urban adventures